3D Visualization

Whether futuristic architecture, innovative products or cool advertising projects – with 3D visualizations and animations we make your visions tangible.

Live at LOUNGES, all three days, 14.00 Uhr, Booth C0.2

• From a blank workspace to a complete 3D scene
• Virtual Studio: Camera, Lighting, and Background Setup
• Real-time evaluation and adjustment of visual impact
• Creating multiple perspectives from a single scene
• Transitioning from static images to motion graphics

This live presentation demonstrates the step-by-step evolution of a digital product model into a high-end realistic visualization. Starting with an empty 3D scene, we build a virtual photo studio from scratch. By strategically placing cameras, lights, and backgrounds, the product's visual impact is transformed in real-time. We will demonstrate how to generate various angles for product displays from one single scene and how to derive professional animations from it.

This session is designed for anyone wanting to understand how modern 3D visualization works and how to efficiently create imagery and video for marketing, presentations, and communication.